Lego Marvel Avengers
Avengers takeover with full on POS and media kit
Key Facts >
Nothing gets us feeling more nostalgic than Lego and Marvel comics, so we jumped at the chance to create a series of point of sale items for the release of Lego Marvel Avengers.
The project involved creating an early pre-order buzz within the retail environment. By adding a sprinkling of the iconic Lego sense of humour popular with fans of all ages, we were able to produce a variety of items for the stores: from free-standing display units, to stacking cubes and even a free-standing standee of the Hulk giving the evil Loki a much needed shakedown, which added another element of fun to the campaign. The result looked brilliant in the shops and captured the essence of both Lego and Marvel.
First number one of 2016 with 2.25 Million sales to date and rising.